According to the Milanese zodiac, summer 2024 was the summer of Dogo. 160,000 people gathered under the stages set up in the Forum di Assago and San Siro stadium, then came the biggest festivals in Italy – Joe, Jake and Guè gathered the affection of fans, after sowing history between 2002 and 2015. IUTER accompanied the Summer of Dogo with a collaborative project that crowned a decades-long friendship with the rap group, a friendship born from sharing the same passions, the same culture, the same streets.
After the success of the first two drops dedicated to the Assago (an historical string of 10 sold out nights) and San Siro shows, 12 September marks the release of the final drop that concludes the collaborative journey.